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Discussing, celebrating, living, problematizing, exchanging ideas about, and believing in the life of graphic design -- a problem solving lifestyle.
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Monthly Archives: September 2010
The Natural Way to Draw
“There is only one right way to learn to draw and that is a perfectly natural way. It has nothing to do with artifice or technique. It has nothing to do with aesthetics or conception. It has only to do … Continue reading
Branding (Because It’s Not Just What’s For Sale)
WHEREAS creating taglines/slogans for me remains the most challenging aspect of my job as a copywriter, the most fascinating is my involvement with developing branding for our various clients. Perhaps as a consequence of being not so far removed from … Continue reading
Posted in Opinion
Tagged branding, client, creative brief, designers, identity, martin villanueva
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B-Designs (or Intent as Important Criteria)
JUST the other day, one of my officemates asked everyone what makes a B-movie a B-movie. I remember saying that we should criticize them according to their intention, including how they plan to execute that intent. If the movie has … Continue reading
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